MUSIC SCHOOL OWNERS:
How Much Money Are You Flushing Down The Drain?
Let’s Do Some Quick Math (It’s Ugly… But You NEED to See This)
💰 The average student retention rate in music schools is 90% per month.
Sounds pretty good, right?
WRONG.
Let’s break it down:
What Does 90% Retention Mean??
For every 100 students...
You lose 10 students per month
10 Students per month
x 12 months =
You lose
120 students in a year
What Does This Mean In Terms Of Your Money?
Let's say you charge $150 per student, per month
$150 x 120 students
= $18,000 in LOST REVENUE
Let's assume
You spend an average of $80 to get a new student.
To replace those 120 lost students...
You'll need to spend
$9,600 on marketing
just to get back to where you started!
$18,000 in LOST REVENUE
+
$9,600 in marketing to replace those lost students
And that's just to BREAK EVEN...
Is it even possible to grow a profitable music school?
YES...
But only if you change your approach.
Most music school owners think marketing is how you maintain a profitable music school.
This is only partially true...
Here's the TRUTH:
Your students need to be "re-sold" on staying in lessons
EVERY. SINGLE. MONTH.
Yes, retention takes work. But if you build the system, it can run on autopilot.
No more chasing lost students
No more scrambling to replace drops
No more watching your revenue go up in smoke
Introducing..
